Felix powers local commerce by connecting businesses with the right customers, at the right time.
Felix takes the risk out of marketing for small businesses. As a Google partner, Felix has deep experience in internet marketing and a proven track record of success.
Small businesses get the benefits of targeted marketing, without having to do the work. All they have to do is answer the phone.
There is virtually no work required and I get a few new patients each month. It is also a great tool in that I can listen to each call and monitor what my receptionist is saying.
OUR COMPANY OVERVIEW
Felix was founded in 2006, and is owned by eLocal.
The Leader in Pay Per Call performance advertising, eLocal has been at the forefront of the industry, offering businesses of all sizes a performance-based pricing model to support new customer acquisition. In 2016 and 2017, eLocal ranked in the Philadelphia Business Journal’s Soaring 76 for the fastest growing companies in the region. Its founders were awarded EY Entrepreneur of the Year in 2017 for E-Services.
With a headquarters in New York City, dedicated salespeople and engineers are committed to perfecting the local search experience, for businesses and consumers alike.
Customer and Consumer ROI = Our ROI
Our mission is to help small, local businesses, by connecting them
with consumers in need of their services. When we do so,
we help those businesses grow and flourish. And our success will follow.
When we buy media on behalf of our clients, we meticulously measure
and monitor results. We are always looking or improvements
and watching out for wasted energy. We purchase media with
ruthless efficiency, and consistently improve.
Hard Work Pays Off
We are mission-driven. Every day we come in, roll up our sleeves
and get to work. No ego, no dress code. We don’t succeed unless our clients do.
Our team celebrates the hard work it takes to make a difference.
Bryan Day serves as Felix’s Chief Financial Officer and Executive Vice President of Strategy – combining these roles to provide the Chief Executive comprehensive support for determining and executing company strategy. Bryan joined Felix in the beginning of 2017 from HomeAdvisor, where he helped lead the company’s Corporate Development efforts. Prior to joining HomeAdvisor / IAC, Bryan held roles at ExxonMobil and multiple investment banking firms where he focused on providing advisory services in the areas of mergers & acquisitions, private financings, and capital markets transactions.
Bryan is a veteran of the U.S. Marine Corps, received his B.S. in Finance from Columbia and M.B.A. from the College of William & Mary.
Jill Labert serves as Felix’s General Manager, where she oversees Sales, Marketing, Client Services and Operations. Prior to joining Felix, Jill was EVP of Partnerships at Kargo, a leading mobile advertising platform, and VP of Marketing at Snackable Media, a mobile games and application company. In addition, she has held executive management positions at Publishers Clearing House, iVillage and Vertrue Incorporated. In her prior positions she managed customer acquisition, online marketing, business development, product development and M&A. Jill began her career as a corporate attorney and worked as in-house counsel for several leading marketing companies. Jill received a B.A. in history from the University of Pennsylvania and J.D. from American University.
“I am thrilled to be working with such a smart
and innovative team. It is extremely rewarding to work
with this dedicated group of individuals and to
provide our SMB clients an amazing
value proposition to grow their business.”
Heather Plunkett is Director of Operations at Felix. She joined the company in 2010 as a Sales Associate and was later promoted to managing the operations team where she is committed to improving the consumer and client experience. Heather’s favorite part of working at Felix is the opportunity to develop her passions, learn skills such as SQL and Python – and also the free bagels. Before joining Felix, Heather worked for Greenpeace and was an English teacher in Thailand. Heather is a graduate of Lehigh University, where she studied Biology. In her free time she loves to travel, and recently completed her goal of visiting all seven continents.
“Being on the Felix team means being at the forefront of
cutting-edge technology that is helping to grow local business,
one business owner at a time. I am proud to be a part of that.”
Michael Hoey is the Sales Director at Felix where he leads our local sales team and sales managers. Michael started his sales career with the company as a Sales Associate in 2011 and was a consistent top performer on the Felix sales team winning multiple salesperson of the month awards. Michael is from Rhode Island and is a graduate of University of Rhode Island. He enjoys snowboarding, fishing, cliff jumping, and all things outdoors!
“I love being able to help my reps develop and love
seeing them close their first sale. Felix has given me countless
opportunities in the past seven years and I love being able
to provide those opportunities to new employees
starting their sales careers.”
JT is a seasoned sales professional with a decade of experience selling software solutions to local businesses. As Felix’s Director of National Sales and Business Development, JT is responsible for driving the company’s sales efforts including building relationships with our largest clients and developing and training our international sales operation. JT started his career at Yext and then continued with Felix after the spinoff. JT is from Memphis, Tennessee and a graduate of the University of Memphis. He has a strong passion for music, sports, and travel.
Brad Laietta serves as Director of Marketing at Felix. He & his team are responsible for all paid search advertising for Felix’s various lines of business. Prior to joining Felix in 2013, Brad was Sr. Manager US/International Marketing at HomeAdvisor for five years. He has an extensive background in online marketing with a focus on consumer acquisition. Brad is a graduate of Fairleigh Dickinson University in Madison, NJ. He currently resides in New Jersey with his wife and two kids. Brad is an avid drummer and spends much of his free time practicing for his rock ‘n’ roll career.
Cecillia is Felix’s Client Experience Manager, overseeing the client support team. She started at Felix in 2015 as a customer support agent, and was later promoted to the team’s manager. She and her team are committed to building positive relationships and providing first class support for Felix clients every day. She enjoys collaborating with all of the teams within the company to ensure our clients’ success. Cecillia was born and raised in Westchester County, NY and a graduate of SUNY Albany. She has gained experience in various roles like Fashion PR, marketing, and sales, that later enabled her to excel in a client-facing role. Outside of work, she enjoys catching live performances, and checking out all of the fun and exciting restaurants NYC has to offer.
“I am proud to come in each day, my team is deeply
passionate about making a difference for our clients.”
Kara Finnegan is Felix’s Media Partnerships Manager, responsible for building and managing the publisher network. She started with the company in 2015 as an Account Manager, and later joined the Media Team as an Analyst before being promoted to managing the partnerships team. She enjoys working with all teams across the company to make the product the best solution for connecting consumers and small businesses. Kara grew up in Atlanta, Georgia, and is a graduate of Fordham University. She spent time in Panama working for the UNODC and then teaching 3rd grade before moving back to NYC and joining Felix.
Alvin is a Software Engineer at Felix and responsible for developing and improving the technology that powers the core Felix product. Alvin joined Felix in 2012 after graduating from Rutgers University with a Computer Engineering degree. Prior to joining Felix, Alvin was a government contractor for NDI Inc. and interned for Time Inc. In his free time, Alvin enjoys watching basketball, practicing the piano, and playing with his bunny Lily.
“Every day I look forward to tackling the challenges
in local advertising and providing our clients invaluable
resources alongside my colleagues at Felix.”